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Diamond Education
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Diamond Education

Find the Perfect Diamond

Before you start diamond shopping, you want to have an understanding of what you're buying. This guide simplifies the four Cs of diamonds — cut, color, clarity, and carat weight, so you can select your diamond based on the same criteria jewelers use to grade them.

After reading through this guide, you'll be ready to choose the diamond that's right for you.

Shape


Shape
It's fairly common to confuse a diamond's cut with its shape. The cut describes a diamond's light performance, dimensions and finish. Shape refers to the overall outline of the diamond when viewed from the top. Round is far and away the most popular diamond shape, followed by squared shapes such as princess, Asscher, and emerald.
 

Cut

 

Color

Diamond Anatomy The cut of a diamond has the most effect on its sparkle, or brilliance. Even if the diamond has perfect color and clarity, a poor cut can make a diamond look dull. We carry only the highest grades of diamond cut, for the most sparkle.

 

Diamond ColorDiamonds with very little color are the most highly valued and are priced accordingly. A little color can diminish a diamond's brilliance. To help you choose the most brilliant diamond, we offer diamonds with the highest grades of color.

 

Clarity

 

Carat Weight

Diamond Clarity Diamonds with few flaws, or inclusions, are very rare and highly valued. Clarity is graded based on the number, location, size, and type of the inclusions found in a diamond. We have some of the clearest diamonds available.

 

Diamond Carat WeightThe weight of a diamond is measured in carats. Since larger diamonds are more rare than smaller diamonds, diamond value tends to rise exponentially with carat weight.

 

Certification


Diamond Certification
The most important step in choosing a diamond is reviewing the diamond certificate, referred to by diamond grading labs as a grading report. A grading report documents the characteristics of a diamond, like the four Cs. Before purchasing a diamond, review a copy of its grading report, as this is proof that it has undergone an unbiased, professional examination.
 

Care

Many people think diamonds are indestructible, but they do require care. Diamonds are the hardest substance on earth. They are uniquely resistant to damage by heat or scratching, and can be cut or polished only by another diamond — but an extremely hard blow to the girdle can cause a diamond to chip. By having your diamond set in a relatively protective setting, and remaining conscious of it on your finger, you can keep your diamond intact for a lifetime. Exposure during ordinary wear to perspiration and household chemicals, like chlorine and hairspray, can cause buildup that dulls the surface of a diamond. We suggest periodic cleanings to keep the diamond brilliant and refractive.

A solution of one part ammonia and six parts water can be used to clean diamond jewelry at home. If cleaning by hand, gentle scrubbing with a soft brush should loosen most dirt and greatly increase the brilliance of the diamond, but be careful not to scratch the metal of your setting. Once a year, it is a good idea to have your diamond cleaned and have the security of the setting checked.

We recommend that all diamond jewelry is stored individually in soft cloth pouches when not being worn to prevent the diamond or diamonds from scratching or dulling other jewelry.



 
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